Same video, two different experiences

TouchPoint captures mouse and touch events like clicks, taps and mouse moves. This helps inform you about when the video was paused and played and how active the mouse was through the timeline.

TouchPoint also lets you introduce interactive elements into the video timeline and this is where it gets more exciting for your viewers. And your business.

Because here you might introduce a PayPal button at the high point of the video that users can purchase through.

It's simple to set up.

The design interface journey begins by letting you set up your video and poster then style the player according to the brand style guide.

Now the player looks like it was especially built for you.

Additionally TouchPoint lets you add a clickable image to a corner of the player that appears when the video is paused. This might be a CTA (call to action) or maybe your logo. It can open the page or file you link to.

Next you size the player and can enable Chromecast and Apple TV in the controlbar.

At this point you'll notice 2 new players with your video loaded. The first is the design player. When you add a hotspot like a button you'll see its parameters in the hotspot inspector and can send the button to the design player. You can drag the element around the design player into position. This will also update the inspector.

The second player is the test player. It plays the interactive video. It can play the sandbox version which has no limitations on hotspots or the public version which limits hotspots based on your membership level.

From here on you can save the settings and get the embed code for your site from the dashboard. It will look something like this.

<iframe src="https://embed.touchpoint.video/?v=your_video_project_code" style="width:720px;height:400px;border-radius:10px;"></iframe>

After adding your embed code to your site TouchPoint will save all your audience sessions in pdf format.

These are available from the View Stats link in the dashboard underneath the video poster.



But why stop!?

A range of stock assets and resources are ready for use.



Start adding interactive elements to the video. These can be any html element and there are wizards for popular elements like buttons, images, text and masks (invisible divs).

Masks let you make a part of the video interactive.

You might produce a video where you bake in a CTA text for 10 seconds, maybe "Download your free ebook today"

By placing a mask over the text when it's in frame you make it clickable and when clicked or tapped (its a mobile friendly player) can open the pdf, lead form or do something else. It's up to you.

Drag the elements around the design player.


And this is where the TouchPoint interactive video player really shines. It delivers anything you want by letting you add your own custom code.

This can be html, style and javascript. You can also embed 3rd party libraries, Google Analytics and more.

And we've only started. There are all sorts of features for all sorts of use cases.